Position title
Sales Representative

Job Description

Under general supervision, The Sales Representative performs a variety of responsible and specialized functions related to the trailer sales and some acquisition processes. This position is responsible for building a sales territory through customer relations, closing sales of new and used equipment, setting up rental and leasing opportunities, and promoting the company's products and services. Problem solving skills and best judgment practices are required to plan, organize and prioritize a demanding workload.

Essential Functions:

  • Develop new business opportunities and manage customer relationships; contact potential customers by telephone, email, mailers, or direct visits
  • Build an active prospect list to help develop a territory for dry vans, reefers, flatbeds & drop decks, lowboys & heavy haul trailers
  • Actively promote and sell all types of trailers, as well as other businesses of the organization; parts, service, rentals & leasing
  • Assist with marketing by promoting the company through networking opportunities, attending training & development programs, and at special events
  • Develop and present sales proposals and quotes to customers
  • Source inventory for customer needs; includes creating manufacturer purchase orders to acquire trailers & cooling units
  • Communicate vital information to facilitate an efficient transition through the service department and outside installation companies when necessary
  • Arrange cartage and manage trailer movements for sales and rental deals when necessary; create cartage purchase orders, coordinate communications between manufacturers, cartage companies and customers
  • Enter new customers and vendors in CRM and update existing records as necessary; review records for duplicates, accuracy & completion
  • Record all sales calls in CRM to maintain accurate documentation of quotes, company information such as size of company, type of equipment, and other detailed contact information
  • Utilize CRM to meet company required standards: to create sales orders for customers, purchase orders for equipment as needed, record prospect and customer information and notes, file email correspondence, etc.
  • Other projects and responsibilities as assigned.

Skills / Qualifications:

Must have the ability to communicate accurately and clearly both orally and in writing; pleasant telephone manner; able to make quick decisions. Must be capable of building strong relationships both internally and with key prospects and customers. Strong working knowledge of computers and software; must be comfortable learning new programs. Experience with Word, Excel, Outlook and PowerPoint. Must have superior organizing and prioritizing skills, flexibility and accuracy. Equal abilities to take direction and work autonomously. Ability to exercise discretion in confidential matters. Ability to assume responsibility for producing quality work product and to work well as a team member. Able to sit, bend, stoop and/or stand for extended periods in an office environment as needed. May occasionally work in an environment that may have exposure to: dust, hot or cold temperatures, loud noises, strong odors and other assorted distractors.

Preferred Education and Experience:

  • High School Diploma or GED required, Bachelor's Degree preferred.
  • Three to five years' of proven sales experience.
  • Experience in the trailer or transportation industry, mechanical knowledge of trailers.
  • Excellent customer service and communication skills.


ILoca Services, Inc. is a privately-owned, full-service semitrailer dealership, specializing in sales, rentals & leasing, parts, and repair services. Headquarters is Aurora, IL, with 2 additional locations in Caledonia, WI, and Davenport, IA. Our company has received many accolades and awards for performing as a Premier Dealer, including top five and top ten sales awards from multiple vendors. We are extremely proud of being recognized for our outstanding achievements such as Diamond Distributor, and President Club awards.

At ILoca, the health and safety of our employees and customers is our top priority as we face the impact of COVID-19 together. We have implemented COVID 19 safety measures in the workplace, including a vaccination requirement for employees.

Mission: ILoca’s mission is to provide the best products and customer experience to the semitrailer industry by empowering ILoca employees to execute all aspects of its business with a high level of integrity, teamwork, partnership and hustle.

ILoca Services, Inc. is an Equal Opportunity Employer, where an applicant’s qualifications are considered without regard to race / color / religion / sex / national origin / veteran / disability / age / sexual orientation / gender identity, or any other basis protected by law.

ILoca Services - Your Partner for The Long Haul! ®

Employment Type
Job Location
6143 US Highway 41, Caledonia, Wisconsin, 53108
Date posted
January 24, 2023
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Position: Sales Representative

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